New Generative AI

Google Sheets Now Introduces New Generative AI

Google Sheets users will now have access to an innovative feature called “Help me organize,” which is part of Workspace Labs’ Duet AI offerings. This exciting addition was recently unveiled on Jun 22, 2023. Leveraging the power of generative AI, Google has introduced a tool that not only suggests but also creates table templates for …

ChatGPT Plugins

How ChatGPT Plugins Can Automate Your Daily Tasks

Artificial intelligence is constantly on the lookout for new ways to maximize efficiency and productivity. Imagine if you could delegate your daily tasks to an intelligent assistant that never tires, makes no errors, and works at lightning speed. Welcome to the world of ChatGPT plugins! These AI-powered tools are designed to automate a wide range …

Global Recession Impact On Businesses

Global Recession And Impact On Businesses That Digital Marketing May Solve

During 2007-2009, the whole world faced a global recession when the U.S. housing bubble burst out. This was known to be “The Great Recession.” This didn’t just affect the U.S., but also other countries globally had an impact. The recession deeply affected businesses and concerned them about their performance and growth. Global trade almost completely …

Universal Event Tracking Tags

Microsoft’s New Insights for Universal Event Tracking Tags

Navigating the dynamic world of digital advertising requires a keen understanding of user engagement and the ability to fine-tune ad campaigns for optimal performance. To aid in this, Microsoft has launched new insights for Universal Event Tracking (UET) tags. This feature, set to be automatically enabled for existing universal event tracking tags from July 3, …

Internet Service Providers

Marketing Ideas for Internet Service Providers

Internet service providers (ISPs) face fierce market competition in the current digital era. Given the wide range of options consumers have, ISPs must have effective marketing strategies that not only bring in new customers but also retain their existing ones. ISPs can employ a range of marketing techniques, which will be described in this article, …

What Is Propaganda

What Is Propaganda? Demystifying the Tactics and Techniques Behind Persuasive Messaging

Today, with so much information everywhere, “propaganda” is a term we hear a lot. But what is it? In this blog, we’ll talk about what propaganda is, how it works, and its big effects on society. At its most basic, propaganda is a way to communicate aimed at changing people’s opinions, attitudes, or actions. It’s …

Competitive Density in PPC Advertising

How to Understand Competitive Density in PPC Advertising: Mastering Keyword Competition

Are you ready to unlock the secrets of keyword competition in PPC advertising? Picture this: you’ve poured your heart and soul into crafting a stellar PPC campaign, carefully selecting keywords that you believe will attract your ideal audience. But here’s the catch – the competition is fierce, and standing out from the crowd feels like …

Organization's Vision and Mission

How to Define Your Organization’s Vision and Mission

You know, figuring out your organization’s vision and mission is like setting up the ultimate GPS for success. Think of a vision statement as the dream destination you want your organization to reach someday, while the mission statement is like the trusty route you’ll follow to get there. It’s all about what your organization stands …

Google Bard AI

Google Introduces New AI to Keep Pace with ChatGPT

On Wednesday, Google announced it was expanding the use of artificial intelligence across its platform and launching Bard AI, a competitor to Microsoft-backed ChatGPT, in 180 countries.  In a major move to embrace artificial intelligence (AI), Google has announced the global launch of Bard, a direct competitor to Microsoft-backed ChatGPT. This expansion of artificial intelligence …